Today, we’re discussing how long seed fundraising typically takes for startup founders. While we all hear stories of miraculously fast rounds, what’s most common?
1. Plan for 3 months from start to finish.
That means delegating all your other responsibilities so you can stay focused on fundraising.
2. Don’t get discouraged if it takes time.
Having a tough time fundraising is practically a rite of passage for startup founders. Persistence pays off — if you have ~100 meetings, you maximize your chances.
3. Maintain Meeting Cadence.
Aim for 15 new investor meetings per week. It’s easy to get distracted by other duties as the process drags on. But consistently filling your calendar with new meetings is key.
Best of luck out there.
Sterling Road invests in idea stage and pre-seed B2B startups based in the US, Canada and UK.
