Fundraising in Summer

Video Below

Today, we’re talking about if it’s ok to fundraise during the summer.

I get this question a lot from founders around this time of year, and the answer is yes, it’s ok to fundraise in the summer, but it is harder.

From roughly the end of June until roughly the end of August, you’ll find 10–20% of the investors you try to reach will be on vacation. That means they’re much more likely to delay a meeting or pass all together.

To offset this, you will have to do 10–20% more outreach and meetings to get roughly the same result as if you’d fundraised at a better time, like March or October. So if you do end up fundraising in summer, expect it to take longer and to perhaps raise a little less.

Best of luck out there.

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Pre-seed Investor. Email: ash@sterlingroad.com. B2B, US only. I work with founders for 3 months before investing. More info: http://SterlingRoad.com/process

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Ash Rust

Ash Rust

Pre-seed Investor. Email: ash@sterlingroad.com. B2B, US only. I work with founders for 3 months before investing. More info: http://SterlingRoad.com/process

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