Pivots — Don’t let the Past Govern your Future

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Today, we’re talking about pivots and your past work. When you’re pivoting don’t let past work govern your future.

Pivots are hard enough, so it’s potentially very limiting to only consider options that rely on the code or other assets you’ve already created. Instead, use this time to think big and broad. You may find the best opportunity is adjacent to your old product but give yourself the chance to consider other markets and even completely different products where you’d start from scratch.

This approach has worked well in the past for others — for example, Twitter started out as a podcasting company and Slack was a gaming company.

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